Snappin’ Sauce

in conjunction with Nestle Singapore 2018

A common kitchen practice among locals is to put bottled sauces in standing compartments on the inner side of fridge doors. However, it causes a displacement for other items that require that same space.

A flat chocolate bar-like pack of sauce can be stored standing up in these same compartments, giving the space other groceries like milk cartons require. Additionally, its familiar snap-off design relieves home chefs, especially the inexperienced younger generation, the need to portion their sauces.